LFSTL (”lifestyle”) a shop in Rotterdam, Netherlands answers that question.  Inspired by their home town, the colors on this drop share the colors of the city. The grey, black, and white are a common sight in the structures of the city since it has essentially been rebuilt since WWII.  Petrol (blue) represents the harbor and the river that splits the city down the middle. Purple represents the innovation and open mindedness in Rotterdam’s future.